Luxury watchmakers seek expansion in cosmopolitan cities.
By Franky M
The luxury watch market is undergoing somewhat turbulent times, and the main culprit is China's economic slow down, although sales of their products have also fallen in Europe and the United States. While some brands have retreated and reduced their number of outlets in the Asian giant, it is also true that the same brands continue to expand worldwide.
The Swiss label Carl F. Bucherer, with over 90 years in the industry, just opened a boutique in Dubai at The Dubai Mall— where almost all luxury brands are represented— and another in Interlaken, Switzerland, at the foot Grand Hotel Victoria-Jungfrau. The Interlaken store has a library that compiles the history of the firm since its inception in 1888 until today.
Also, in recent months, Parmigiani Fleurier opened a space in the Miami Design District. "We felt Miami was the perfect place for our first store in the United States since the Design District is the newest shopping destination in the industry, and Miami serves as the crossroads of continents. Parmigiani relocated to its US office in the Wynwood Art District of Miami with a gallery and a showroom dedicated to promoting the visual arts, says the firm.